Customers are gradually becoming accustomed to the simpler shopping process offered by e-commerce pure players. In physical stores, they can easily lose their way while hunting for the right ink cartridge, particular light bulb or suitable charging cable. In the end, they leave the store frustrated and, in the worst case, without buying anything at all. Instead of wasting time searching the shelves, customers can find the product they want easily and quickly with Shopguard Canada's new brand called smrtBuggy.
smrtBuggy stores become a Smart Asset, with Smart Electronic Shelf Labels, Smart Shelves, Smart Security Systems, and a universal connectivity infrastructure (IoT, NFC, BLE/Beacon) to help collect and exchange a multitude of data. Everything is tracked and measured. Concretely, it is possible to know which products are (or are not) on the shelves at all times, as well as which customers are in the stores and what they are looking for. This fundamental information changes everything in terms of the store’s operating and sales efficiency. Some management tasks can be automated or remotely managed. Specifically, stores will be able to considerably reduce shortages, waste, staff costs, and over-stocks related to insufficiently responsive and refined pricing policies. Sales / ft will be optimized by continuous analysis and optimization of mix and merchandising.
smrtESL tags connected to smrtBuggy Mobile Engagement dashboard and APP has been created to provide consumers with a powerful tool to capture product information on any product in any environment from a single scan. This consumer empowerment provides consumers with information they need and want on the spot and allows them to choose their level of engagement with retailers and manufacturers. smrtBuggy's powerful retail dashboard is the ultimate tool for retailers to engage with consumers and shoppers browsing their Aisles and products, providing every retailer in the world the opportunity to develop engagement with their customer in a private and controlled environment managed by the consumer.
Curious when will your ESL investment return? Check out our online ROI calculator!